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Definition of merchandising.|What do you mean by merchandising?|What is merchandise?What are the 4 types of merchandising?

 

 What do you mean by Merchandising?

The "Merchandising" is known to the persons specially involved in garments trade. The term merchandising has been derived from the merchandise. Merchandise means goods that are bought & sold.

What is Merchandise? 

Merchandise means goods that are bought & sold.

 What do you mean by Garments Merchandising?

Garments merchandising means buying raw materials & accessories, producing garments, maintaining required quality level and exporting the garments within schedule time.

 

What are the 4 types of Merchandising?

Types of merchandising:

  • Product Merchandising-Both in-store and online stores use these promotional activities to increase products sales.
  • Retail Merchandising.
  • Digital/ E-Commerce/Online Merchandising.
  • Visual Merchandising.
  • Omnichannel Merchandising.

What is Product Merchandising?

Product merchandising is the practice of displaying and selling products to retail consumers.

What is Retail Merchandising?

Retail merchandising is the combination of strategies a business takes to encourage customers to purchase items in a retail store. this can include all promotion and marketing activities from the initial planning stage to the execution stage 

What is Digital Merchandising?

Digital merchandising refers to the strategic process of showcasing and promoting your products of services in the online retail environment. It involves presenting and promoting products and services on digital platforms to attract and engage consumers, drive sales and enhance the online shopping experience. 

What is Visual Merchandising?

Visual merchandising is a marketing practice that uses floor plans, color, lighting, displays, technology,and other elements to attract customer attention. Its ultimate purpose is to use the retail space to generate more sales. A visual merchandiser is the person behind the magic.

What is Omnichannel Merchandising?

Omnichannel merchandising means creating a consistent shopping experience across every customer touch point, including brick-and-mortar, e-commerce, third party marketplaces.The omnichannel approach to promoting retail goods centers around the customer rather than the product. It’s about creating a seamless brand experience across every sales channel.

What are the 5 P`s of merchandising?

The 5 Ps of product, price, promotion, place, and people are the holy grail of business for retailers and consumer packaged goods (CPG) enterprises.

 

 

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